this post was submitted on 04 Nov 2025
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Fuck AI

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397
Coca-Cola’s new AI holiday ad is a sloppy eyesore (www.theverge.com)
submitted 2 weeks ago by Wispy2891@lemmy.world to c/fuck_ai@lemmy.world
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Archive for who gets paywall https://archive.is/09ZtS

(I didn't get paywall but the verge is in my noscript blacklist)

They boast having hired 5 slop specialists that chose the least worse shots over 70000 prompts

They have something like $50 billion yearly revenue, can't pay real people for an ad? Literally peanuts for them.

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[–] yetAnotherUser@discuss.tchncs.de 2 points 2 weeks ago* (last edited 2 weeks ago) (1 children)

There are a couple more assumption that may result in costs worse than reality:

  • It is assuming each frame is independently generated. In reality, the AI model may use keyframes and interpolation which would reduce computation costs.
  • It is assuming the 70,000 prompts were all fully generated. But since AI is deterministic, taking a low resolution, low framerate sample of each prompt to discard the 99% of trash would be an easy way to save a lot of resources

Though I am neither an AI expert nor in charge of creating AI videos so both of these suggestions may not reflect reality.

[–] ZDL@lazysoci.al 1 points 2 weeks ago (1 children)

Degenerative AI is the precise opposite of deterministic. It's stochastic.

[–] yetAnotherUser@discuss.tchncs.de 1 points 2 weeks ago (1 children)

No, it's deterministic. If you control the source of random numbers (such as with a seed), you will always get the same result from the same prompt.

Computers are mathematically incapable of randomness. Even a stochastic sampling requires randomness which will be deterministic if your source of random numbers is controlled.

[–] ZDL@lazysoci.al 1 points 2 weeks ago

So let me translate this from technobabble to English.

If you explicitly make it non-random it's non-random.

Duh.