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A thin phone is kinda cool, who actually needs that? And because of the humongous camera bulge it's not that thin anyway.
Plus, once you put a case on, it becomes thick again!
I liked when my iPhone was a uniform thickness. The dumb camera bit is dumb.
Apple offers 7 years of of ios updates, how about a battery large enough that it is still usable after a few years of use.
That’s what the Pro Max models are for. They have a massive battery.
Biggest selling point of Ultra watches and Pro phones. People are tired of constipated battery specs from Apple and releasing a phone which worsen this aspect was going to fail miserably… it doesn’t have even 1/10 of the wow factor to succeed with the trade offs it brings
if this was my year to upgrade i might have gotten one. I use a magsafe wallet which evens out the back with the camera bulge.
99% of my days the battery would probably be sufficient, but if I'm going on a trip or whatever I can use a magsafe charger. You can't do the opposite with a thick phone; you're just carrying unnecessary bulk every single day.
the main issue for me is the price. I like the idea, but I'm not sure how much of a premium I want to pay for it, if any.
Think of the inventory space from unsold Airs could have been spared without the bump! Apple logistics in shambles
Nobody „needs“ it. But plenty of people „want“ it.
Worse camera and battery than the regular iPhone 17 but higher price. I can’t put my finger on why it doesn’t sell…
I’m perfectly happy with mine.
Me too buddy, there are dozens of us! Lol. The air happens to fit my needs perfectly. I want a thin and light phone, don’t really use my camera and battery usage is fine. I can totally appreciate if somebody is a heavy user this phone isn’t for them.
As for the price, yup it’s expensive. Feels like holding a piece of jewellery, and that’s nice.
It's totally fine that you both like it and I'm not saying it's a bad phone at all. It's certainly very beautiful, probably feels nice in the hand and is overall a competent iPhone with just less camera. But most people are looking at the price, compare it to the other models and see that it just doesn't make sense. It's a pure luxury product that is still cheaper than a Pro so who exactly is the audience?
if it was a lower price than the standard model it’d sell more
I actually really liked it when I tried, so I got one. I realized that I do want a phone that makes its presence more lightly known.
I want that too but just make it smaller. I don't want a giant screen burning through battery and just thinner by taking away battery. Work on x and y first, then maybe z.
yiss. bring back the mini.
The battery life is a non issue for me so far.
You mean a bad economy and poor pay for the average worker compounds into a worse economy?
I know "who is this for?" and "what would Steve Jobs say?" are tired memes, but... still. An even thinner body? Really?
Can't believe the thickest iPhone ever is selling so poorly.
Is it actually the thickest? I know the stuff about it being the thinnest is a bold face lie.
I was curious: looks like at the bump the Air is ~0.28mm thinner than the OG iPhone. So no, but it’s damn close.
Lmao.
Is the number for the OG average or the biggest thickness. The earlier models were rounded/not a prism.
The OG iPhone was flat. Only the 3G (2nd Gen) and 3Gs (3rd Gen) had rounded backs.
Oh. oops. Thanks for the catch
In the UK, maybe other places, apple still has to use normal sim cards. All except that Air, because it just cant. Theres no room. I might have given the phone a shot, if I could have just popped my sim in and took it for a spin. But with having to fuck about with esims, the answer was no.
I wouldnt say no to a new mini though...
The price is off. It’s more expensive than the base model but with worse specs. If someone is willing to pay more, they’ll get the pro, not the air.
Also shows people dont really care about a thinner phone
Good, let that atrocity burn and bring back the mini you blundering idiots!