this post was submitted on 23 Apr 2026
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Many people have as an immutable axiom "I am a good person"
When you suggest they are doing something bad, like contributing to climate change, this clashes with that axiom.
That clash causes discomfort. Most people are, frankly, lazy cowards. They could accept that they are not being a good person all the time, and update their axiom. But that's scary and feels bad. They could also try to do something about climate change (or whatever the topic is. see also: veganism), but that's also hard. It's far easier to just lash out at the source of discomfort.
The oatmeal did a comic on basically this topic: https://theoatmeal.com/comics/believe
Veganism is not a solution to climate change. First anything that requires everybody to agree on one solution is always going to be a non-starter. But also veganism just doesn’t work for everybody, like myself, I became so malnourished that I nearly died. It’s simply not possible for everybody to be vegan and still get all of the nutrients they need. Especially in this economy.
The back-fire effect explains why so many people love to watch Fox News, even when they've admitted in court that they're not news and no rational person would take them seriously. Reinforcing beliefs through propaganda is comforting - and no amount logic or fact checking is going to change it.
... yeah we're basically fucked as a species.
I don't think they're lazy cowards - or rather, I think "lazy cowards" is something lazy cowards say to explain away lazy cowards they disagree with - I think they grow up in an environment where admitting fault or even suspending judgment is something that will get you attacked or taken advantage of. Whether by parents, teachers, classmates, friends, politicians, cops, priests, or gods.
Children aren't great at lying. If they don't believe they are a good person, people will notice that self-doubt and take advantage. Believing you are axiomatically good is safer, protecting you from bullies of all kinds who are looking for someone who won't resist being punished.
Properly dealing with climate change often requires a major lifestyle change that is largely outside of people's control. It's natural that people who haven't processed their childhood schemas would respond to it according to those schemas, and that for people whose childhood schemas are centered around avoiding responsibility they respond by stall tactics like pretending climate change isn't real so people waste time proving it to them.