Before going homeless, there will be a massive uptick in reverse mortgages. Remember that most retirees were able to buy houses back when they were super cheap. A reverse mortgage gives them income while effectively selling the equity in their home. As is often the case, they will be screwing over their kids and grandkids. There won't even be a house (owned) to inherit upon their death.
The executor will be forced to sell the house to pay off the reverse mortgage, often at a discount, to exactly the types you describe.
Be sure to tell people what you love about electric, while pointing out that next time you will be buying from a different brand.