this post was submitted on 14 Jul 2026
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[–] squirrel@lemmy.blahaj.zone 82 points 2 months ago (1 children)

I will just leave this article from 5 days ago here:

Ubisoft Barcelona Celebrates Successful Assassin’s Creed Black Flag Resynced Launch With Layoffs

Despite Assassin’s Creed Black Flag Resynced being considered a successful launch by Ubisoft, 51 employees at Ubisoft Barcelona, many of whom worked on the game, will be celebrating its launch by seeking new employment.

Announced on June 10, 51 employees at Ubisoft Barcelona face layoffs, with those who spoke to Insider Gaming saying the layoffs felt premeditated and were going to happen no matter how successful Assassin’s Creed Black Flag Resynced was.

[–] altkey@lemmy.dbzer0.com 13 points 2 months ago

See that chicken laying golden eggs? Would it be funny if I butcher it? Lets watch.

[–] LostWanderer@fedia.io 41 points 2 months ago (20 children)

LOL Like, they just now considered that?! C-Suites needed to take a pay cut instead and keep people hired to make games that would get them out of the financial fuckery the C-Suites got themselves into.

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[–] Etterra@discuss.online 27 points 2 months ago (2 children)

Well as long as the executives get bonuses and the 7-layer middle management cake remains intact. That's the talent and skill that really matter at a video game company, right?

[–] areakode@riskeratspizza.com 17 points 2 months ago

In Capitalism, the product is not the goal. Maximizing profits is the only thing that matters. In End-Game Capitalism, things start getting weird sometimes.

[–] SitD@lemy.lol 4 points 2 months ago

I'm shocked about this too but I think it's hubris + the size of the market. Lots of dollars to be made, and so you get these slimy weasels with bland faces coming in, never having loved a game in their life, and coming to the conclusion: Oh gamers just stare at a screen with colorful things? Hey we could just make it a shop front, where you can buy colors in the colorful screen but pay us real money.

[–] lemmyng@lemmy.world 22 points 2 months ago

"We're all trying to find the guy who did this." 🌭

[–] chunes@lemmy.world 22 points 2 months ago* (last edited 2 months ago)

After subtracting 1 from 1 the difference being 0 is a big danger

[–] CarrierLost@infosec.pub 20 points 2 months ago (1 children)

Well well well. If it isn’t the consequences of my own actions…

[–] mattyroses@lemmy.today 2 points 2 months ago

Me sowing: fuck yeah, this is awesome

Me reaping: aw fuck . . .

[–] StitchInTime@piefed.social 19 points 2 months ago (1 children)

That sounds like a problem for a future quarterly report.

[–] BionicBeaver3000@lemmy.world 5 points 2 months ago

But there is still a management bonus for this quarter - right?

[–] marighost@piefed.social 17 points 2 months ago

The company's report underscores a growing problem in the industry: great games cannot just be made by anyone, and, in this consolidation-heavy time, that may mean that a company gaining an IP but losing the people who defined it doesn't really get it much in the end. In fact, everyone loses out.

You think? Hire a painter to make a painting, then fire them. Now hire me, someone who cannot paint, to make a better version of that painting. Ain't gonna happen, is it?

I feel awful for the people working at a ghoulish corp like Ubisoft.

[–] heh@lemmy.world 16 points 2 months ago

Lmao Ubisoft is unbelievably fucked. I see full shutdown or sale within 2 years.

[–] sp3ctr4l@lemmy.dbzer0.com 14 points 2 months ago (1 children)

I mean sure, but...

What kind of 'key talents and skills' are we talking about?

The ability to make the same game, 20 times?

Those 'talents' and 'skills'?

[–] otp@sh.itjust.works 9 points 2 months ago (1 children)

The ability to make the same game 20 times and get people to buy it all 20 times.

[–] sp3ctr4l@lemmy.dbzer0.com 4 points 2 months ago

Ah, so they're losing marketing talent.

[–] P00ptart@lemmy.world 13 points 2 months ago (1 children)

Ubisoft still has talent or skill?

[–] gergolippai@lemmy.world 4 points 2 months ago

well they have a lack of- :)

[–] melsaskca@lemmy.ca 9 points 2 months ago

CEO states: "I held the pistol, but for some reason I aimed it directly at my foot."

[–] RollingZeppelin@piefed.ca 9 points 2 months ago

A big danger? It's already happened multiple times over to please your shareholders and buy new yachts for the C-suite.

[–] bigbangdangler@reddthat.com 6 points 2 months ago (1 children)

Surely the C-suite thought about this. Or they had Claude think about it.

[–] MagnificentSteiner@lemmy.zip 9 points 2 months ago

I think the C in C-suite stands for Claude or ChatGPT now xD

[–] jnod4@lemmy.ca 6 points 2 months ago

Game studios are like music bands and firing artists is like Linkin Park or Nirvana losing a vocalist

[–] paransol@piefed.blahaj.zone 6 points 2 months ago

seriously, despite Ubisoft being a shitty company, they had pretty great talented people working there. I wouldn't deny their games are pretty, and technologically seems pretty good too (e.g. AC Mirage can run on mobile devices).

Welp too bad if they're going to lose that quality. Not that I'm a regular buyer, their games are expensive af. So honestly I don't care that much except for the people who lost their jobs.

[–] SCmSTR@lemmy.blahaj.zone 6 points 2 months ago

Whoever is steeing that ship is doing a bad job

[–] QuentinCallaghan@sopuli.xyz 4 points 2 months ago

Meanwhile Koei Tecmo is hiring a lot more people.

[–] tumblechinchilla@sh.itjust.works 4 points 2 months ago

Fuck Ubisoft management and shareholders. I hope all the passionate devs leave and find jobs elsewhere.

[–] Tollana1234567@lemmy.today 3 points 2 months ago* (last edited 2 months ago)

they arnt in danger before? they tried to up thier image with a propaganda show on apple tv

[–] SammyJK@programming.dev 3 points 2 months ago

Most key talent left or was forced out years ago. Ubisoft execs are fucking clueless.

[–] MonkderVierte@lemmy.zip 2 points 2 months ago

They don't mean the worker bees with "talent". But the money makers.

[–] Kojichan@lemmy.world 1 points 2 months ago

They just stuck a stick in their own bicycle wheel spokes and are blaming others when they crash.

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