Probably AI.
On the subject, my millennial ass hates watching videos with the sound on. I’d rather read captions so if this is a real trend picking up and it’s not AI, then great.
this post was submitted on 19 May 2026
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Greetings, fellow millennial zero volume enjoyer ✌️
Another one here. I figured this would include more than just millennials?
It's probably great for the hearing impaired/deaf and ESL communities.
I'm with you. I'm often somewhere that sound would be inappropriate. Captions please.
FWIW I use a local ai model with the open source video editor KDEnlive to caption my videos.
tbh auto subbing (STT) is one of the few good uses of these LMMs. especially when there would be no subs otherwise
Google auto dubs. Aaaaaaargh.
I wish I could just filter out the ones where they bombard single-word captions like a machine gun. I couldn't. So it turns out I just closed the app every time when I started seeing these videos.
The unrelated ones I don't get, but the closed caption-style stuff makes it more likely someone on the endless scroll will stop on your video when they have their apps set not to play audio unless the video is focused.
Algorithm cheating.
The text is almost always related to some story or video that has high numbers so it gets associated with that.
its mostly AI generated, including the narraiton.
A lot of these videos are clip farmed “backgrounds” with content from the brainy-rotty-er sections of Reddit.
They’re meant to be “cheap” low effort content to get you to watch and eke out some monetization made profitable by quantity over quality.
some non-english speakers understand better with subtitles
So you can still consume them with the volume off