Vintage and Retro Ads, Promos, Fliers, Etc.

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Lady Bryant clothes, print ads, 1960 (i.ibb.co)

submitted 2 years ago by letme_meowmeow@sh.itjust.works to c/vintageads@sh.itjust.works

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[–] fireweed@lemmy.world 0 points 2 years ago (2 children)

Sizes 38-60?? Damn vanity sizing really did a number on women's fashion over the decades. (We're down to "00" sizing... I really don't know where they plan to go from here)

[–] threelonmusketeers@sh.itjust.works 1 points 2 years ago

don't know where they plan to go from here

They could go "triple zero", "quadruple zero", etc., but a better solution would be to scrap multiple zeros and use "-1", "-2", "-3", etc.

The best solution would be to scrap vanity sizing entirely and just use the actual measurements, but ¯\_(ツ)_/¯

[–] the_itsb@midwest.social 0 points 2 years ago* (last edited 2 years ago) (1 children)

"Sizes 38-60" probably denotes waist or hip measurement

Modern sizing for ladies' dresses and pants (00 - 20s) is not a direct measurement

[–] threelonmusketeers@sh.itjust.works 1 points 2 years ago* (last edited 1 year ago)

Still not sure what the units would be. 38 cm is tiny. 38 inches is larger than many.

[–] reddig33@lemmy.world -1 points 2 years ago (2 children)

They really couldn’t find a word better than “stout”?

[–] EmoDuck@sh.itjust.works 1 points 2 years ago

It's interesting how words change over time. "Retard" used to be the politically correct term for someone with a mental disorder

[–] sugar_in_your_tea@sh.itjust.works -1 points 2 years ago

We've come a long way in the last 64 years, now we have "plus-size," "full-figured," and "voluptuous."