this post was submitted on 21 Dec 2025
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Clair Obscur won multiple awards but used generative AI art as placeholders during production.

The Indie Game Awards revoked Clair Obscur’s Debut and Game of the Year after the AI disclosure.

IGAs reassigned the awards (Blue Prince, Sorry We’re Closed) and reignited debate on gen-AI use.

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[–] Jax@sh.itjust.works 45 points 5 days ago (1 children)

So Clair Obscur, the game that absolutely won game of the year, lost due to a technicality.

The generative AI use everyone is pearl clutching about would be textures. As in things that have been procedurally generated (you don't actually care what they look like, they are just there to smooth out wrinkles) for years.

As someone who hates AI, this is just fucking stupid. Like, you are a virtue signaling luddite if you believe that this usage of AI tarnishes the rest of the fucking game.

[–] kromem@lemmy.world 9 points 4 days ago (2 children)

Not even that. It was placeholder textures, only the "newspaper clippings" of which was forgotten to be removed from the final game and was fixed in an update shortly after launch.

None of it was ever intended to be used in the final product and was just there as lorum ipsum equivalent shit.

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[–] SpaceNoodle@lemmy.world 212 points 6 days ago (1 children)

Apparently only one other person in these comments actually read the article. They failed to disclose that the game was released with AI assets. Whether this action was purposeful or not, their submission was disqualified according to the rules. That's really all there is to it.

[–] hummingbird@lemmy.world 43 points 6 days ago (1 children)

Yup, people prefer to enrage themselfes, the facts don't matter anymore.

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[–] TheObviousSolution@lemmy.ca 37 points 5 days ago* (last edited 5 days ago) (8 children)

Oh no, they used gen AI filler art which they immediately replaced with human one. They did it the one way they could do it right, let's demonize them into submission while the flagrant violators get away with murder because why bother?

As someone who hates the AI bubble, this anti AI circlejerk is making me hate the circlejerk more than the bubble. Plan successful?

[–] Rekorse@sh.itjust.works 27 points 5 days ago* (last edited 5 days ago) (6 children)

They lost the awards because they had positively affirmed there was no AI use in production, when the game had AI art in release for customers to see for five days.

They were punished for being dishonest, not for AI.

Edit: I'm sure their game sales already spiked from all the press of winning the awards. They still will benefit.

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[–] Ledivin@lemmy.world 8 points 5 days ago* (last edited 5 days ago) (2 children)

It's not because they used AI, it's because they lied and fraudulently marketed (and continue to fraudulently market) the game as never having used AI.

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[–] anarchiddy@lemmy.dbzer0.com 27 points 5 days ago (2 children)

People keep saying the problem 'wasnt that they used AI placeholder assets, it's that they lied on the disclosure', but boy does that still seem like a reach

When you have dozens of people working on a huge creative project, it would take an almost omniscient creative director to know where every asset in every scene came from with certainty. It isn't hard to imagine a designer somewhere on the team sneaking an AI asset into a pre-release build and forgetting about it. The fact that it was later disclosed suggests that whoever was applying for the award wasn't aware of that asset being used and then replaced at the time of submission.

I dont mind having some awards dedicated to genAI-free works, but people really need to stop getting their pitchforks out at every mention, otherwise they risk turning into a lynch mob. This doesnt sound like an intentional omission to me.

[–] artyom@piefed.social 9 points 5 days ago (3 children)

I don't know where you got the idea that they just didn't know. They were DQ'd because they DID KNOW there was AI used.

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[–] W3dd1e@lemmy.zip 9 points 5 days ago (1 children)

I am inclined to agree except it wasn’t intentionally later disclosed. From my understanding, they gave an interview and mentioned it briefly. If they did end up disclosing it to the awards, it wasn’t until the day that they were announced as the winner. That’s kind of icky.

But I do agree with you that whoever spoke to the award committee probably didn’t even know about it.

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[–] rumba@lemmy.zip 22 points 4 days ago (2 children)

Over placeholders? Jesus.

I at least understand it if they were actual final assets. Is the worry that they weren't really placeholders?

Next up, if you used photoshop you're out because it has AI features that you might have used.

[–] WolfLink@sh.itjust.works 6 points 4 days ago (1 children)

To be clear, the game released with the AI “placeholders” in the game, and only replaced them later.

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[–] Rooster326@programming.dev 8 points 4 days ago* (last edited 4 days ago)

The worry is they didn't want to be yet another award for E33 and this generates controversy, and therefore views.

How many people are talking about IGA who otherwise would not.

I am for starters. You too probably.

[–] Ilovethebomb@sh.itjust.works 148 points 6 days ago (25 children)

People pointed out that the game did use AI-generated assets as placeholders, but then replaced them with human-created assets later.

I don't see why this is such a big deal?

[–] halcyoncmdr@lemmy.world 83 points 6 days ago (2 children)

Agreed, the assets did make it to production, but were replaced in a patch 5 days later. That definitely seems like it was placeholders that just got missed. Which happens, especially for a new small studio releasing their first game.

GenAI being used for temporary placeholders is arguably a correct use case for it. Especially with a smaller development team. If you have a limited number of artists, having them spend time crafting unique placeholders that will be replaced is a poor use of their time and talents that would otherwise be spent working on final art that will actually be in the released game. That is a 100% valid use case scenario for it, as long as the assets are replaced for the launch. And missing a few and fixing that within a week is entirely understandable, not something they should be indicted for.

There is some concern about the exact wording I've seen in various articles. Some say that Sandfall told the awards that GenAI wasn't used in the development, but the articles don't use a specific quote on their side, and then later saying it was used for placeholder assets. They seem to imply that Sandfall lies about the use to qualify, then later came clean. I'm wondering if that is simply miscommunication, potentially language issues, about the final game not using GenAI. Just because people speak multiple languages, that doesn't mean that they understand nuanced differences in meaning when not using their native language. I can see the difference between the final game release and overall development being misunderstood depending on the exact wording used.

[–] pupbiru@aussie.zone 9 points 5 days ago

it’s kinda irrelevant to the make it to production part though: the rule is no gen ai used during development… there’s no ifs, buts, or maybes here: there definitively was, and nobody is denying that

[–] MummysLittleBloodSlut@lemmy.blahaj.zone 21 points 6 days ago* (last edited 6 days ago) (2 children)

Why don't they just use a grey box as placeholder? Or a photo of John Oliver?

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[–] geekwithsoul@piefed.social 69 points 6 days ago (5 children)

They lied on the application and said no AI was used.

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Because many people believe any use of gen AI is unethical due to how it was created, in addition to how the people in charge are using it.

In other words, using it in any capacity is a bad look to a lot of creatives. And other rational people who can foresee the devastating impact it’s going to have on art of all types, government, and society at large.

[–] baropithecus@lemmy.world 60 points 6 days ago

There's a quote in the text that explains it: "When it was submitted for consideration, a representative of Sandfall Interactive agreed that no gen AI was used in the development of Clair Obscur: Expedition 33."

I'm utterly indifferent both on the merits of the game (it's OK but I'm not spellbound) and genAI in development (as long as it doesn't make it into the finished product) -- just pointing out that those were the rules that Sandfall agreed to.

[–] nandeEbisu@lemmy.world 26 points 5 days ago

It's more that it wasn't disclosed when asked which was disqualifying.

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[–] lepinkainen@lemmy.world 72 points 6 days ago (3 children)

Sandfall Interactive further clarifies that there are no generative AI-created assets in the game. When the first AI tools became available in 2022, some members of the team briefly experimented with them to generate temporary placeholder textures. Upon release, instances of a placeholder texture were removed within 5 days to be replaced with the correct textures that had always been intended for release, but were missed during the Quality Assurance process

Sauce: https://english.elpais.com/culture/2025-07-19/the-low-cost-creative-revolution-how-technology-is-making-art-accessible-to-everyone.html

Not exactly a massive AI slop problem, right?

[–] kadu@scribe.disroot.org 45 points 5 days ago* (last edited 5 days ago) (42 children)

One of the rules was no AI during development, they voluntarily claimed they didn't use it.

They used it. Sure, in a minor way, but they used it and got caught.

The rules are the rules. Some chess events ban caffeine, we might laugh and say drinking a cup of coffee is not a big deal - but they'd be disqualified.

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[–] Buffy@libretechni.ca 10 points 4 days ago (1 children)

Off topic, but this is why I love Lemmy; Look at this comment section. Many people here have a logical stance, either for or against the genAI use. Both sides are making good points. Reading through the article alongside the comments, my opinion was really teetering. It's nice to be able to come in with an open mind and be challenged like this.

[–] HollowNaught@lemmy.world 3 points 3 days ago* (last edited 3 days ago)

But fr tho I agree. Sure, there are sole knobheads who clearly haven't read the article, but the disparity between what you see here and the r-place is wonderful

[–] wide_eyed_stupid@lemmy.world 57 points 6 days ago

Barely anyone in this topic acknowledges the actual reason: They lied about not using genAI and were disqualified when the lie was revealed.

[–] HollowNaught@lemmy.world 3 points 3 days ago* (last edited 3 days ago)

I hate when people try to shift the goalposts

These guys didn't disclose the usage of AI when initially sold as well as for the award, and there's nothing more to it than that

There's still not even a disclaimer on the steam store page or anything

[–] ZILtoid1991@lemmy.world 6 points 4 days ago (3 children)

From what I've heard, the placeholders came from some stock Unreal engine textures they used and forgot to replace.

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[–] percent@infosec.pub 7 points 4 days ago (1 children)

I suppose this is a warning to any companies who were thinking about disclosing their uses of AI for placeholders

[–] Kolanaki@pawb.social 10 points 4 days ago* (last edited 4 days ago) (2 children)

If it's a placeholder, why does it even need to be generated? Make it a big square that just says "Gustave" on it until you figure out what he should look like. It's not like placeholder content is meant to be seen outside of development.

[–] creature@lemmy.world 6 points 4 days ago

When artists arent available a rendered placeholder would give a more appropriate proof of concept than blank textures with text on them.

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[–] Devial@discuss.online 33 points 6 days ago (5 children)

I'm not a fan of gen AI either, but this feels like taking it a bit far. Getting pissed over them using gen AI for placeholder art, that was then replaced by human art in the release feels utterly ridiculous.

[–] fistac0rpse@fedia.io 48 points 6 days ago (1 children)

It's probably more that they said that they did not use gen AI when they did, even if it was quickly patched out

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[–] webkitten@piefed.social 29 points 6 days ago (10 children)

I don't understand why they need GenAI for placeholders; part of the fun of the creative process is coming up with fun, crude drawings that are clear placeholders.

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[–] Kissaki@feddit.org 24 points 6 days ago

Quoting the quote from the article (so it's more obvious and accessible here):

The Indie Game Awards have a hard stance on the use of gen AI throughout the nomination process and during the ceremony itself. When it was submitted for consideration, a representative of Sandfall Interactive agreed that no gen AI was used in the development of Clair Obscur: Expedition 33. In light of Sandfall Interactive confirming the use of gen AI art in production on the day of the Indie Game Awards 2025 premiere, this does disqualify Clair Obscur: Expedition 33 from its nomination. While the assets in question were patched out and it is a wonderful game, it does go against the regulations we have in place. As a result, the IGAs nomination committee has agreed to officially retract both the Debut Game and Game of the Year awards.

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