this post was submitted on 01 Oct 2026
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206
You may notice this the next time you're at a McDonald's drive-thru (www.usatoday.com)
submitted 1 month ago by Washedupcynic@lemmy.ca to c/technology@lemmy.world
95 comments fedilink hide all child comments
 

The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens.

McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated.

The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders.

Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.

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[–] mrgoosmoos@lemmy.ca 9 points 1 month ago* (last edited 1 month ago) (1 children)

why on earth would I be at an american-owned fast food chain that is renowned for serving overpriced crap out together by somebody who couldn't give a half a fuck about the burger being even moderately presentable?

oh, and the drive thru? I haven't been in one of those in years. I'll walk inside, thanks, then bitch about how they're prioritizing drive thru customers over the one person literally standing in front of them