this post was submitted on 14 Jul 2026
400 points (94.4% liked)
Technology
86401 readers
2713 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 3 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Look at the consolidation of the market due to failing studios. WB aren’t selling because they’re doing well. Disney is releasing extremely expensive flop after extremely expensive flop. Yes, the entire movie industry as we know it is in a fight for survival, has been for years.
AI enables significantly quicker and cheaper iteration and experimentation. You stint have to hire a gigantic CGI studio to get cgi on screen anymore, which enables a much more streamlined movie making process. It also enables much more creativity because there is far less risk. A studio would be much more likely to sign off on a director making a short to pitch for a full movie if it only costs $2k but has cgi/locations/etc matching a $200mil blockbuster.
Failing studios due to their mad rush to build out streaming services, taking on massive debt, and trying to shuffle that debt around. Doesnt help that they don't pick up movies that are worthwhile and instead try to follow formulas. They want intellectual Property for a long term franchise, park ride, and merch. Consolidation desires IP.
For example on major movies: I saw someone on Nebula say everything that went into making The Barbie Movie was what made it work. But instead of focusing on what THAT was and making a different movie, they immediately start thinking: milk the Barbie movie for a sequel and more merch and a Barbieland.
Point is: they made shitty decisions. I am not sure AI will help because they will still do the above and just pay less people.
At least thats how I see it.
I could see AI being used as a story board, sample scenes, something like that. Beyond that, nah I don't even want to see it.