this post was submitted on 29 Apr 2026
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Valve just realised that killing the golden goose, for a quick buck, is a bad plan.
A smooth, efficient customer experience keeps us around.
A low friction, but not aggressively in your face sales setup makes getting us to pay them very easy.
Streamlining the developer toolchain and sales path means more games to sell to us.
It's not a hard formula, but apparently MBAs can't keep with it long enough to let it snowball. They keep trying to cash out early, and cook the goose.
Not being a public company and having executive compensation be dictated by the results of a handful of quarters probably helps