Or even local municipalities publishing important adivice.
/hey did you know that they have to cut the water supply to work on these leaking pipes? /no /why not we put it on facebook /...
No i don't have facebook, O just wish people who used it understood this little fact of life. But no. They rely on facebook for local communication, essentially cutting out anyone else.
On top of that, a large chunk of fantasy moved towards games and a lot of other media. Without fotgetting thesr books too. The witcher is immensely influential and it featurea books and games. Fantasy is very much alive, but if you want another Talkien it takes time. Talkien didn't become the foundation of modern fantasy in a day...