Even the subheadings are clickbait.
Convert Files to Any Format From the Terminal
I got intrigued. What magical tool could it be that can convert ANY file to ANY format?
It's pandoc ... It's a monumentally awesome tool, but no, it can not convert files to "any" format. It can't even convert a pdf to anything (which the article might let you on to believe).
And then it's imagemagic and ffmpeg. Yeah...