this post was submitted on 02 Sep 2025
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I've recently started to understand how his supporters take him seriously and it's a remarkably simple reason, which is also why it works so effectively. It's because supporting him is part of their identity, not part of their beliefs. Many people have complicated and often uncomfortable relationships with their parents. Many would even describe their parents as terrible, flawed people with many awful qualities. However, if a stranger was to openly attack them verbally or otherwise, these same people would leap to their parents defense instantly "Don't be talking s**t about my Ma", that sort of thing.
Well, the astonishing trick Trump has pulled off is to somehow con millions of people into feeling the same way about him. That blind loyalty to a parent figure is almost impossible to break. They are Trump's children. No amount of ridiculing him or crimes that he is revealed to have taken part in will ever have any effect. It's also not the only reason. There's a heck of a lot of "sunken cost fallacy" at play here too. It's hard to change tack when you've chosen to follow someone like this and invested so much of your time and identity in it. This is where the cult like aspect kicks in. It's hard to leave a cult.
This dude really nails this concept...
Same in group/out group mentality that allows people to make fun of friends, but fight a random person for saying the same things to that person. While everyone has a form of this, the in group/out group dynamic is exceptionally important to conservatives/right wingers.