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Delta moves toward eliminating set prices in favor of AI that determines how much you personally will pay for a ticket (fortune.com)

submitted 1 day ago by 5paceThunder@lemmy.ca to c/technology@lemmy.world

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Delta has a long-term strategy to boost its profitability by moving away from set fares and toward individualized pricing using AI. The pilot program, which uses AI for 3% of fares, has so far been “amazingly favorable,” the airline said. Privacy advocates fear this will lead to price-gouging, with one consumer advocate comparing the tactic to “hacking our brains.”

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[–] mojofrododojo@lemmy.world 10 points 8 hours ago (1 children)

I think we should pay for airfare by the pound. Honestly.

[–] JackFrostNCola@aussie.zone 8 points 7 hours ago (1 children)

Brb, shredding for my next holiday, hoping to book in featherweight class.

[–] mojofrododojo@lemmy.world 4 points 5 hours ago

finally a decent reason to lose weight. longer life? pfft? have you seen this shit? and there's no amount of weight I can lose to look better lol.