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Oh hey, another BCI startup. This one seems promising. I published in the field so I'm happy to answer questions.
I did some digging over my morning coffee and couldn't find any more details about the AI features. If I had to guess they might have a machine learning algorithm which helps decode brain signals. The company website seemed more geared towards creating a platform for EEG research and didn't mention the AI at all? I may have missed it in my quick review.
I'm less familiar with visual evoked potentials, but they should be a lot easier to read than other neural signals. This is a big plus because it means the device tolerates more noise. I'm curious if it's reliable enough to function in the "real world" - some EEGs are so sensitive that they even pick up electrical noise from wires in the walls. You can post process some, but not all, of the noise from your environment.
I've felt the real BCI future is with functional near infrared devices but I'm yet to see a breakthrough into commercial devices.