science

23234 readers

627 users here now

A community to post scientific articles, news, and civil discussion.

rule #1: be kind

founded 2 years ago

MODERATORS

m3t00@lemmy.world

Joleee@lemmy.world

laverabe@lemmy.world

DeadPand@midwest.social

laverabe@lemmy.zip

157

Social media users probably won’t read beyond this headline, researchers say (www.psu.edu)

submitted 1 year ago by Joker@sh.itjust.works to c/science@lemmy.world

39 comments fedilink hide all child comments

A new study of 35 million news links circulated on Facebook reports that more than 75% of the time they were shared without the link being clicked upon and read

you are viewing a single comment's thread
view the rest of the comments

[–] masterofn001@lemmy.ca 26 points 1 year ago (1 children)

If it makes anyone feel any better, the researchers didn't click the links either.

To determine the political content of shared links, the researchers in this study used machine learning, a form of artificial intelligence, to identify and classify political terms in the link content.

[–] otp@sh.itjust.works 11 points 1 year ago

You're lucky if researchers read the sources they cited beyond the abstract! Lol