this post was submitted on 01 Oct 2026
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206
You may notice this the next time you're at a McDonald's drive-thru (www.usatoday.com)
submitted 1 month ago by Washedupcynic@lemmy.ca to c/technology@lemmy.world
95 comments fedilink hide all child comments
 

The fast-food giant said during the company’s Investor Day presentation Sept. 23 that it is launching the McDonald’s Media Network, a new advertising business that will allow other companies to place ads across McDonald’s digital platforms and restaurant screens.

McDonald’s began testing the idea in August 2026 at 450 company-owned U.S. restaurants, the chain said during the presentation. This does not include franchisees which are independently owned and operated.

The pilot features advertising from other companies on digital drive-thru menu boards after customers place their orders.

Between this, dynamic pricing, and the god awful food and service, there is no reason to keep eating this trash.

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[–] melfie@lemmy.zip 8 points 1 month ago (1 children)

Meh, I’ll stick with In-N-Out if I want a burger and fries. At least their employees are paid better, the food is better quality, and they don’t pull “make number go” up bullshit like this.

[–] JustPlainDave@lemmy.zip 6 points 1 month ago

I don't know if it still applies, but back in 2008 when I still lived near one a double-double and fries was only a dollar or two more than a double quarter meal at McDonald's.