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Jacob Coxon: how to run an AI doomsday media campaign (pivot-to-ai.com)

submitted 16 hours ago by dgerard@awful.systems to c/techtakes@awful.systems

8 comments fedilink hide all child comments

to keep you talking about Skynet — not the data centre down the road

https://www.youtube.com/watch?v=F3IoTZNN6iM&list=UU9rJrMVgcXTfa8xuMnbhAEA - video
https://pivottoai.libsyn.com/20260910-jacob-coxon-how-to-run-an-ai-doomsday-media-campaign - podcast

time: 6 min 20 sec

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[–] gerikson@awful.systems 2 points 6 hours ago

Swedish media reports essentially the same, which shows the importance of targetting outlets like WSJ or NYT - those media orgs might not have enormous reach but they have credibility. It's usually a safe bet to repeat stuff they have repeated.

I don't know if there is any professional journalist in Sweden who has sat down and researched these networks. It's not surprising if not, they're not that big a deal here (in fact, "AI" as an election issue is basically non-existent, the election is on Sunday)