this post was submitted on 26 Jun 2026
225 points (98.3% liked)
Technology
85873 readers
3826 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related news or articles.
- Be excellent to each other!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, this includes using AI responses and summaries. To ask if your bot can be added please contact a mod.
- Check for duplicates before posting, duplicates may be removed
- Accounts 7 days and younger will have their posts automatically removed.
Approved Bots
founded 3 years ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
14-inch MacBook Pro: $1,999 from $1,699
16-inch MacBook Pro: $2,999 from $2,499
MacBook Air: $1,299 from $1,099
iPad: $449 from $349
iPad Air: $749 from $599
iPad Mini: $599 from $499
11-inch iPad Pro: $1,199 from $999
13-inch iPad Pro: $1,499 from $1,299
iMac: $1,499 from $1,299
M4 Max Mac Studio: $2,499 from $1,999
HomePod: $349 from $299
HomePod Mini: $129 from $99
Apple TV: $199 from $129
Vision Pro: $3,699 from $3,499
Also very strange, if you try to upgrade RAM or storage, it doesn't show you the prices, you have to click "see pricing and changes" and a new dialog window opens showing you only the price of the complete device with the upgrade you selected. It doesn't even tell you the price of the upgrade. If you want to see the others you have to go back and select each individually and open a new dialog box and do math again. So weird.
They don't want the bad press of openly gouging people for that, especially with how bad prices are already.
They didn't seem to mind the bad press for the last 20 years...
Quite true; this seems to be the standard practice, however, for companies when they want to keep the high prices hidden from casual viewing and commentary.
Apple TV got one of the biggest percent increase looks like from just a quick scan.
I bet they’ve been waiting to increase that one.