I mean...

Before this "trend" the viral videos were of potential recurits climbing over fences to escape...

Like, once you get past the front desk, they don't want you leaving without joining. So if you need a "break" they let you out of the building into a fenced in courtyard, and I remember multiple videos.over the years of people on the street helping others climb the fence, because they can't exit thru the building.

It's that weird pushy sales tactic where they don't physically prevent exiting, but they just emotionally abuse people and manipulate them into thinking they really can't just walk out.

In comparison, these kids running thru the buildings is good PR, it makes Scientology look waaaay better than random strangers saving people from their compounds who aren't even members.