this post was submitted on 08 Apr 2026
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[โ€“] Bad_Ideas_In_Bulk@lemmy.world 1 points 12 hours ago (1 children)

As a business case, I do have to admit that money spent on advertisement is rarely wasted and should be looked at seriously. It's not rare to see a 10-1 ROI as long as you don't go completely overboard. There are a lot of good indie titles that nobody has heard of or played because they had no hype.

I'm not saying cut all of it, like 10%, put it towards higher dev counts so you don't have to engage crunch as much