this post was submitted on 07 Mar 2026
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I think that's the point though, they're catering to the kinds of producer/professional that you list AND people who might want to do something that might need all that memory (there are plenty of scientific and AI workloads could easily chew through that)
Apple is also in the situation where as a business they will want to gain OS market share, but without the advantage of the PC platform that anyone can build a PC to meet their exact needs. If they're hypothetically incredibly successful at their goal but with just consumer targeting hardware available, they're leaving market share on the table by not providing hardware to fill the more niche use cases.
Now they could have done the provide loads of options thing, but it's Apple, so they do their normal thing and have basically this one configurable model to serve all the possible non-average-consumers who want a workstation out there
I think anyone who needs 512GB of RAM will be able to get it, regardless of who they cater to.
Like me and (I assume) you (no disrespect intended), we see the configurations they offer most people. But we go to the car dealership, the computer shop, whatever, we say we want whatever... they're gonna say "well you can get that customised, somewhere else." But someone like, say if Tom Cruise is buying a car, the American actor, he's not going to the Ford dealership, wherever he's going, he'll get the options he wants. Or if you're, say, Elon Musk, or, a better example might be Tim Cook — maybe Tim Cook wants a green Mac Studio or a red one or one with a Pride Flag on it... they're gonna make it for him. The people with the money and means can always get what they want. They're not gonna say no. If that makes any sense. They're just not advertising it. I don't think they're gonna tell someone who says 256GB RAM isn't enough, they need that 512GB... I'm quite sure there's not gonna say no.
Yeah, but it was the only way to get half a terabyte of *VRAM* for under $10k. That was its niche.